Jenny Mirkovic is a senior growth leader and the driving force behind Airviews and Drone TV—platforms that showcase the world through breathtaking drone cinematography while fostering a deeply human, supportive creator community. With over a decade of experience growing a company from idea to global distribution, Jenny’s journey reflects resilience, adaptability, and purpose-led leadership.
Humans of Fuzia is featuring Jenny for her ability to blend technology, creativity, and human connection—amplifying voices of creators worldwide while redefining how we experience the world from above.
Q. You’ve spent a significant part of your career in the corporate and startup space. What inspired your journey into this role?
Airviews isn’t technically my company—I’ve worked with it for over ten years, right from the idea stage. While I don’t own it, I run the day-to-day operations, and it truly feels like my baby.
The opportunity came at a time when I was a mother of two, married to someone who traveled constantly. I wanted to keep working but also be present for my children—for school activities, sick days, snow days. Traditional corporate roles didn’t allow that flexibility.
I found a very unconventional opportunity working limited hours with a small software development team. It wasn’t glamorous and didn’t pay much initially, but it allowed me to stay in the game and keep learning. Over time, as the company grew, so did my role. I created my own space by leaning into curiosity, communication, and problem-solving—and that’s what made it stick.
Q. Who does Airviews primarily serve today?
We began as a video-sharing platform for drone pilots, but we quickly realized that people don’t just love drones—they love the perspective. Our audience expanded from pilots to anyone who enjoys seeing the world from above.
Drone pilots upload footage from all over the world—India, Norway, Italy, Brazil, Australia, the Faroe Islands—and this content never stops. That gave us a stunning, ever-growing library of drone cinematography.
From there, we created Drone TV—curated highlight reels that are now licensed and broadcast across global channels. Today, our audience is truly worldwide.
Q. What benefits do creators and users experience by being part of Airviews?
Community is everything for us. Drone pilots get exposure not just through their own channels, but through ours as well. We actively promote their work, helping them reach wider audiences.
We also receive frequent requests from documentary filmmakers and content creators looking for very specific footage from around the world—bridges, mountains, cities—without the budget to travel. Airviews connects those dots.
What I’m most proud of is the tone of our community. It’s supportive, kind, and human. There’s no spam, no disruptive ads—just people appreciating creativity and sharing knowledge. It feels a bit old-school in the best way.
Q. Imposter syndrome is a common theme in leadership. Have you experienced it?
Absolutely. Especially in startup environments, you’re always in learning mode—always stepping into unfamiliar territory. That can trigger self-doubt.
What helps is reminding myself that no one knows everything anymore. The world moves too fast for that. I read constantly, surround myself with supportive people, and remind myself of what I do know. When you channel that discomfort the right way, it actually helps you grow.
Q. What does success mean to you—professionally and personally?
Professionally, success means expanding Drone TV’s global distribution and showcasing the beauty of what drones can create. I want people to see the artistic and human side of drones—not just the industrial or military narratives.
Drone footage has a unique power—it humanizes places and people. Seeing everyday life from above helps us realize how connected we all are.
Personally, success means supporting my team’s growth, even within the limits of a small startup. It also means continuing to learn. I don’t have an endpoint—I just want to keep growing, evolving, and finding new opportunities.
Q. What advice would you give to drone creators and digital storytellers?
Push your creative limits and show heart in your work. Authentic inspiration is something people can feel—especially now, when artificial content is everywhere.
Also, nurture human relationships. Online platforms are powerful, but genuine connections—supporting each other, sharing knowledge, building trust—are what truly sustain creative communities.
Q. What’s your big vision for Airviews over the next five years?
Expanding the global reach of Drone TV and continuing to evolve Airviews as a creator-first community. I want to build better tools, features, and opportunities that genuinely support drone pilots and storytellers worldwide.
Q. Looking back, what career advice do you wish you had received earlier?
Invest in yourself first.
I stepped away from some career opportunities early on to prioritize family, and while I don’t regret my choices, I do wish I had explored more creative ways to continue working alongside parenting.
Life changes. Circumstances shift. And especially for women, financial and professional independence matters deeply. Trust yourself, build your skills, and invest in your own growth—so you can support yourself and the people you love, no matter what.
Jenny Mirkovic’s journey is a powerful reminder that leadership doesn’t always follow a straight path. Sometimes, it’s built through curiosity, courage, and a willingness to grow alongside change—while keeping humanity at the center of everything you create.
Connect with Jenny Mirkovic
https://www.linkedin.com/in/jenny-mirkovic-b0a046a
https://www.airvuz.com/
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