Meet Monica Stewart, a sharp, insightful consultant and founder dedicated to empowering early-stage SaaS companies to build sustainable sales programs. With a decade of corporate experience and a deeply strategic mindset, Monica has built her consulting firm around clarity, growth, and purpose. Her journey from employee to entrepreneur wasn’t about chasing a dream—it was about answering a calling. Featured by Humans of Fuzia, Monica’s story offers honest insights into taking control of your professional life and transforming challenges into opportunities. Her wisdom is bound to inspire our 5 million-strong global community committed to women empowerment, where we uplift each other with a spirit of He for She and She for She.
What inspired you to start your own business after working in the corporate world?
I didn’t really choose entrepreneurship—it chose me. I reached a point where I realized I simply couldn’t keep working for someone else. It wasn’t about ambition at first, it was about a deeper calling to create something of my own. I never aspired to be an entrepreneur initially, but once I felt that pull, I knew I had to follow it.
Tell us about your consulting firm. Who do you serve, and what kind of work do you do?
I work with founders of B2B SaaS companies, usually in the $1 to $10 million ARR range, especially those selling enterprise products. I help them build scalable, sustainable go-to-market and sales programs. Once they cross that $10 million mark, new stages of growth and opportunity become available—and my role is to get them there efficiently and strategically.
What results have your clients seen through your work?
Many of my clients struggle with hiring and retaining high-performing sales teams. They often bring people on who either underperform or leave quickly. I help them build systems that generate consistent revenue and pipeline growth. That includes everything from pricing strategy to retention to improving team productivity. It’s about creating a repeatable, reliable sales engine.
Have you ever experienced imposter syndrome as an entrepreneur?
Absolutely. I think it’s a normal human reaction to doing hard and unfamiliar things. But I’m not a huge fan of the term “imposter syndrome”—it’s often weaponized against women, as if our doubts are a personal flaw. In reality, entrepreneurship is incredibly difficult. You’re building something that’s never existed before, and self-doubt comes with the territory. The key is acknowledging it and moving forward anyway. It never fully goes away—you just learn to carry it better.
Looking back, is there anything you would have done differently?
Yes—I wish I had invested more in building my personal brand earlier. Even when I had clients and didn’t think I needed the visibility, I now see how compounding that effort is. I’d tell anyone starting out: show up, post regularly, grow your audience. It matters more than you think.
How do you personally define success?
Success for me means building a business that supports the life I want while helping as many founders as possible at a high level. Seeing real transformation in my clients—watching their mindset and revenue evolve—that’s what keeps me going. I want to scale that impact.
What challenges do consultants commonly face when starting out?
The biggest challenge is defining exactly what you do—and more importantly, what you don’t do. Early on, it’s tempting to say yes to everything. But if you’re always reinventing your service for every client, you can’t scale. That’s when you slip into the trap of being a freelancer instead of building a business. It took me a while to learn that the key is to develop a clear, repeatable offering.
What exciting projects are you working on right now?
I co-host a monthly series on LinkedIn called Sales Alchemy with Leslie Naps and Megan Misiak. It’s where we share what we’re seeing in the industry and with our clients—it’s really fun and insightful. I’m also launching a free virtual masterclass this June, where I’ll share the behind-the-scenes strategies I use with clients. It’s my first time doing something this public, and I’m really excited about it.
Entrepreneurship isn’t about being fearless—it’s about being brave enough to act, even when doubt shows up.
Connect with Monica Stewart:
LinkedIn: Monica Stewart on LinkedIn
Website: www.msp.consulting
Want to be featured?
If you’d like to be featured in the Humans of Fuzia series, email us at fuziatalent@fuzia.com.
