Julian Sado is a leadership facilitator, solopreneur, and lifelong creative who believes entrepreneurship is not a title but a natural human instinct. His journey is shaped by resilience, self-reflection, and the courage to question inherited definitions of success. At Humans of Fuzia, we are featuring Julian because his story speaks deeply to anyone—especially women—who has ever felt boxed in by expectations yet felt a quiet pull toward something more authentic. His insights remind our global community of 5M+ women and allies that leadership begins with self-awareness, healing, and choosing alignment over approval.
What inspired you to start your entrepreneurial journey?
I believe everyone is entrepreneurial by nature. If you look at children, they’re constantly creating, imagining, and experimenting. That creativity is entrepreneurship. I’ve always been that way. My first “business” was cleaning car tires to make them shine and getting paid for it.
As life went on, responsibilities pushed me into traditional work, but I struggled with how limiting it felt. It removed creativity and experimentation. Entrepreneurship was always inside me—I just had to consciously choose it again, no matter what form it took.
What were some of the biggest challenges you faced, and how did you overcome them?
The biggest challenge was feeling worthy enough to do my own thing. Childhood conditioning, cultural expectations, and fear of instability all creep in. My family is Filipino—many are nurses. I’ve seen similar expectations in other cultures too. You’re taught what success should look like.
For me, it meant confronting deep trauma—feeling unloved, unheard, and unsupported. Those voices don’t disappear completely; they just get quieter. You learn to acknowledge them and say, “No, thank you.” Choosing to care about myself more than others’ expectations changed everything.
What is the proudest milestone in your journey so far?
Creating my eight-hour leadership workshop. It integrates behavioral science, neuroscience, and neuro-linguistic programming. It’s deeply personal because I built it for myself first—through self-analysis and self-therapy.
The world has changed. Leaders today need emotional awareness, internal dialogue mastery, and perspective. This program helps people lean into who they are, who they think they should be, and who they truly want to become. That’s my signature work, and I’m incredibly proud of it.
Are you a solopreneur?
Yes, I’m a solopreneur. I collaborate with affiliates and people who support the work, but at the core, this journey is mine to lead.
What are your thoughts on women in leadership today?
I genuinely believe women are exceptional leaders—especially today. Women are more emotionally intuitive, more relational, and more aware of interpersonal dynamics. They support each other in ways men often don’t anymore.
There’s real power in that collective support. When women lean into it consciously and with self-awareness, it becomes transformative—not just for organizations, but for culture as a whole.
What message would you like to share with future women leaders and aspiring entrepreneurs?
There’s no such thing as fair, and we’re all equal but different. Instead of fighting what you can’t change, focus on what you can—the experience of the person right in front of you.
Big causes can feel overwhelming and frustrating. Real change happens when you take care of your own space with authenticity. Genuineness moves mountains far more effectively than anger or resistance.
What is your idea of success, personally and professionally?
Peace. Being okay with imperfection. Letting go of the idea that money equals success.
I’ve seen people with very little who are deeply content, and people with everything who are miserable. Success isn’t something you chase—it’s a state you choose now. When you stop striving and start aligning, everything arrives faster than you expect.
“Don’t fight what you can’t change. Focus on what’s right in front of you—and you’ll change the world from there.”
Connect with Julian Sado:
- LinkedIn: Julian Sado -SNLP, CLC, CEIC | LinkedIn
Want to be featured?
If you’d like to be featured in the Humans of Fuzia series, email us at fuziatalent@fuzia.com
