Bill Amirault’s journey is a powerful reminder that careers are not just about titles or paychecks—they are about purpose. From growing up in a large immigrant family with limited resources to working with some of the world’s most well-known organizations, Bill has spent decades learning what truly drives fulfillment at work. Today, he dedicates his life to helping people—especially those navigating change, doubt, or transition—find clarity, confidence, and meaning in their professional paths. Humans of Fuzia is honored to share Bill’s story with our global community of women and allies who believe in building careers rooted in self-worth, resilience, and purpose.
Q: Bill, you’ve had a long and diverse professional journey. What first inspired you to start something on your own?
I began my career working with large organizations like General Electric, Procter & Gamble, Johnson & Johnson, and others. I spent nearly 18 years as a marketing and management professional before moving into consulting. But my entrepreneurial spirit started much earlier—I delivered newspapers when I was ten so I could buy my own clothes. I’m the oldest of six children, and all of us put ourselves through college and graduate school. Earning, learning, and growing were always part of my life.
After the 2008 financial crisis, my consulting work completely dried up, and that period was incredibly difficult. In 2010, a friend invited me to help at a job fair, and that experience changed everything. I realized it was far more meaningful—and fun—to market people instead of products. That’s when I truly stepped into career coaching.
Q: Who do you primarily work with today?
I usually work with mid to senior-level professionals who are unhappy, uncertain, or in transition—people who’ve been laid off, downsized, or feel stuck. I also work with ambitious college graduates when I see strong potential. My focus is helping people understand their value and tell their story confidently, whether it’s through interviews, resumes, or conversations.
Q: Imposter syndrome is something many professionals struggle with. Have you experienced it yourself?
Absolutely—and I think if you’ve never experienced self-doubt, you’re probably not pushing yourself hard enough. I’ve felt it as an employee, as an entrepreneur, and even recently. What’s helped me is grounding myself in facts—remembering past successes and reaching out to people who’ve benefited from my work. Imposter syndrome is real, but it can be managed by focusing on evidence, not fear.
Q: Looking back, is there anything you would have done differently as an entrepreneur?
Yes—embracing technology sooner. I was slow to build an online presence and hesitant to put my message out there consistently. I had the ability to help people, but I wasn’t confident enough to say it out loud. Today, I’m much more intentional about using technology and even working with AI to stay ahead rather than behind.
Q: How do you personally define success?
I have two goals. The first is to help a million people define and manifest their highest career goals in alignment with their values and faith—whatever that looks like for them. The second is deeply personal: I write poetry, and I want to write poems for every country in the world and personally deliver them to its leader. Those goals are what get me up every morning.
Q: What kind of legacy do you hope to leave behind?
I hope to be remembered as someone who helped people live and work with purpose. Beyond career coaching, I want my poetry to stand for peace and connection across countries. And of course, my children are a huge part of my legacy as well.
Q: What challenges should aspiring entrepreneurs be mindful of?
The biggest challenges are poor planning, not adjusting when things don’t work, and mismanaging finances. Cash flow issues take down more businesses than anything else. And finally—don’t try to do it alone. Seek help from people who’ve walked the path before you.
“We’ve all been given unique abilities for a reason. My role is simply to help people uncover them—and then have the courage to live them fully.”
Connect with Bill Amirault:
- LinkedIn: https://www.linkedin.com/in/bill-amirault/
- Website: https://careerswithcoachbill.com/
- Email: billamirault7@gmail.com
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